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You have a responsibility: the women leading road transport into the future
Sweden | Stockholm

You have a responsibility: the women leading road transport into the future

6 Apr 2023 · People

In the second edition of this special series spotlighting some of the women leaders of our industry, we feature Anna Grönlund, Deputy Managing Director of IRU member the Swedish Bus and Coach Federation, and Vice President of IRU’s Passenger Transport Council.

How would you describe yourself?

If I were to describe myself in three simple words, I would say I’m positive, committed and driven. 

What challenges have you faced as a woman in your career?

“Work-life balance”, as they say. It’s certainly not easy to find the right balance between a job that you are extremely passionate about – and being a supportive mother. 

How did you overcome that?

Simply put, I´ve become a master of time management. I´ve learnt to ask for help and rely on a long list of great babysitters and takeaway options.

What has been your experience as a female leader at the Swedish Bus & Coach Federation?

It’s very simple: competence and hard work count. With Sweden being one of the most equal countries in the world, you have a responsibility as a female leader to encourage and support women in Sweden and other countries to follow your example!

Any recommendations for women who wish to grow professionally?

Work hard but also make yourself visible in different networks and create a work-life balance that works for you – with, of course, a little help from your friends.

What do women bring to road transport?

The transport industry needs all professional and dedicated men and women who can help to build a sustainable transport sector for the future. Many studies have shown that mixed working groups perform best. 

Road transport is the bloodstream of a functioning society. We must attract the best people, regardless of their gender. People rely on the passenger sector to live their lives: get to work, school, supermarkets, loved ones, leisurely activities, the list goes on... 

How should the industry attract more women bus and coach drivers?

It´s important to let all the great women bus and coach drivers tell their stories. Sharing their stories is something we need to focus on even more.

Even though the representation of women bus and coach drivers is low, less than 12% in Europe, there are many out there. We need to tell their stories. They can be very powerful.

Women need to know of the opportunities in our sector – and our determination to make everyone feel welcomed and valued.