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Boris Blanche, IRU, Viatrans, Viaservice, Road ventures
Global | Geneva

Managing Director Boris Blanche leaves IRU to take up new role driving innovation in mobility and logistics

25 Sep 2019

New appointment reinforces Geneva’s position as a global private-public partnership and innovation hub for road transport

IRU’s Managing Director, Boris Blanche, leaves IRU following his appointment as CEO of the Foundation for International Road Transport in Geneva. 

Effective immediately, Mr Blanche’s new mission will focus on strengthening the Foundation to increase its impact and visibility as a leading organisation driving innovation in the mobility and logistics sector. 

He will reinforce the Foundation’s charitable activities, finalise the restructuring of its subsidiaries and further help shape the transport and mobility model of the future and connect societies in a responsible and effective way.

Entrusted with this important mandate by the Foundation’s Board, Mr Blanche has stepped down as IRU Managing Director in order to fully embrace his new responsibilities. The change also allows the distinct roles and responsibilities of IRU and the Foundation to be clarified further. 

IRU President Christian Labrot commented: “Boris’ energy and leadership over the past seven years have been crucial in reforming IRU and making it significantly more transparent and accountable”. 

He added, “I and the entire IRU Presidential Executive are fully supportive of this new appointment, which will champion innovation within the grass roots of the industry, and we very much look forward to future collaboration with Boris at the helm of the Foundation.”

IRU Secretary General Umberto de Pretto said, “With a huge passion for innovation in the road transport, mobility and logistics industry, Boris was instrumental in driving considerable progress within IRU over the past years and I wish him the very best in his new endeavour.”

About the Foundation
The Geneva based Foundation for International Road Transport has a mission to invest and support innovative state-of-the-art services and products that benefit the entire transport logistics chain and mobility worldwide. The independent Foundation works with entrepreneurs, companies, transport associations and partners to achieve its mission. 
About IRU
IRU is the world road transport organisation, promoting economic growth, prosperity and safety through the sustainable mobility of people and goods. Founded in 1948, IRU has members and activities in more than 100 countries. IRU has been managing the only global customs transit system for moving goods across international borders (TIR) since 1949.
Contact information
Christine Poletti
Tel: +41 22 918 29 81