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What about innovation? Getting more people behind the wheel
12 Dec 2023 - 16:00 CET

What about innovation? Getting more people behind the wheel

online | IRU event

The trucking industry is facing a shortage of drivers.

Why? One reason is that the life of a truck driver can be challenging, with long hours, inadequate facilities and diverse responsibilities.

Innovation can ease some of the challenges and make the profession more enjoyable, fulfilling and attractive.


  • On-board technologies and machine monitoring
  • Telematics and transport management systems
  • Smart parking infrastructure and new operating models
  • Simplified digital procedures
  • Mobile devices and apps
  • And many others

Join our online webinar to discover how.

Our guest speakers will share best practices on how they are using innovation to better attract and retain truck drivers.

We’ll kick off the webinar with a rundown of the latest driver shortage figures, based on our annual driver shortage report.


Damian Penney
Damian Penney
Vice President EMEA
Clément Faure
Clément Faure
Head of Marketing
Thomas Larrieu
Thomas Larrieu
Natalia Corchado
Natalia Corchado
Strategic Planning and Business Specialist
Marie-Anne Cervoni
Associate Director - Strategy, Market and Intelligence (Moderator)